By Matthew Wood
Meet the new Ocean Beach entryway sign, same as the old sign.
Well, not exactly.
After a long process of bringing in local artists and voting on new ideas for the sign, organizers decided to … stick with the same exact design.
OB Town Council President Gretchen Newsom unveiled the new sign Wednesday on Sunset Cliffs Boulevard just outside of Robb Field during a ceremony that included San Diego County Supervisor Ron Roberts, current District 2 City Councilman Ed Harris, former Town Council President Jim Musgrove and Steve Clippinger, of Integrated Sign Associates. Clippinger made the actual sign.
Roberts secured the funding from the county for the sign, which cost around $7,000.
“He recognized that this was a true county landmark that needed to be replaced,” Newsom said. “He’s a friend of OB.”
While the design is the same, there are definite differences in the new version. Instead of wood, it is made of aluminum and high-density foam, which will hopefully solve the termite problem that plagued the last sign.
“The termites were holding it together,” Roberts said.
The new sign is also all white in the “Ocean Beach” lettering. That was how the original sign was when it went up in 1984. Around eight years ago, someone painted the “O” red, said Musgrove, who jokingly called it a “guerrilla act.”
“Part of the reason we kept it white is that you couldn’t see the ‘O’ when you would drive by at night,” he said. “It looked like ‘Cean Beach.’”
So now OBceans have a new way to greet guests and a refreshing reminder for when we are back in the neighborhood.
“This is OB’s sign. This is what signifies OB as you’re coming in here,” Harris said. “It’s not just a sign, it’s a landmark.”